Instructions
Defining success before you start building is one of the most important things you can do — and one of the most commonly skipped. Without pre-defined success criteria, you end up assessing the MVP against a standard that conveniently shifts based on what actually happened. That's a recipe for building the wrong thing for a very long time.
The success criteria for an MVP are not about the product being perfect or widely adopted. They're about what the MVP needs to show — in user behaviour, willingness to pay, engagement, or retention — to justify the assumptions you've made and the investment you're about to commit. What result would tell you that the core hypothesis was right?
Make your criteria specific enough to be measurable. 'People like it' is not a success criterion. 'Tw...
