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Go to pathway stages
1

Assess how digital changes your business model

See how well your idea exploits the unique economics of digital — before you go any further.
2

Map your leverage opportunities

Identify the specific places where scale, automation, or distribution could amplify your effort.
3

Run a pre-mortem on your idea

Imagine it's already failed. Work backwards to find the real weak points while they're still cheap to fix.
4

Define your goal and constraints

Knowing what you're optimising for changes every decision that follows.
5

Create your time plan

Without a time frame, ideas stay ideas.
6

Set your AI usage rules

Using AI without guardrails is like hiring a team with no brief.