Instructions
Most launch mistakes are visible in hindsight and preventable in advance. Unclear onboarding that loses users in the first two minutes. A sign-up flow that has three extra steps. A landing page that explains the features but not the benefit. Trust signals that are missing on the most important page. None of these are hard to fix — but they require someone to actually look for them before they matter.
Founders often skip the pre-launch audit because it feels like slowing down. But an hour of honest review now saves days of puzzling over confusing data later. The goal isn't perfection — it's knowing what you're shipping and making a deliberate decision about what to fix versus what to accept for now.
This step asks you to do a structured review across five areas: product and ...