Instructions
A checklist feels administrative. It isn't. The founders who run through a systematic pre-launch check consistently have calmer, more productive launches than those who trust their instincts and memory. Not because they find big surprises — usually they don't — but because the act of working through it confirms that the things they think are done actually are done.
The categories that matter most are the ones founders are most likely to skip: legal and privacy (often left until too late), analytics verification (set up but never confirmed as working), and support readiness (assumed without a process). Technical and product checks usually get attention. The softer operational stuff often doesn't.
This step is your formal sign-off before you go live. Work through each categor...
