Log in
Create FREE account
Create FREE account
Collapse sidebar
Home
Library
Pathways
Login
Register
Go to pathway stages
Launch and acquire your first customers
Stage 6: Decide what to do next
Outcome:
A prioritised next iteration plan grounded in evidence from the launch phase
Decision milestone:
Should I double down, refine, or pivot?
1
Choose the metrics worth watching closely
Numbers don't tell the truth on their own. Pick the small set that matters — and focus there.
2
Score your learnings against your success criteria
Before deciding what's next, measure where you actually landed versus where you said you wanted to be.
3
Define next iteration plan
The best next move isn't always obvious. But it's usually findable.